Audi partners with PDM to create 'Holographic Virtual Assistant'
PostedbyChris BenjamininMarketing, New TechonFeb 16th, 2009 | 0 comments
The woman you see in the picture above isn’t an actual human — she’s a life-sized hologram. PDM, an Australian out-of-home digital media company, created the hologram to present "customers an entertaining way to gather product knowledge and information about Audi’s offering."
A load of tech and a 10 mm piece of perspex are what was needed to make the talking customer service rep. Of course, since we are still in the first inning of this technology, she’s a bit stiff and not a little uncanny to watch. But as a sign of things to come, whatever her name is, she is our introduction to another corner of the car buying future.
See more at Prime Digital Media (via Autoblog)
Related posts:
Audi partners with PDM to create 'Holographic Virtual Assistant'
PostedbyChris BenjamininMarketing, New TechonFeb 16th, 2009 | 0 commentsThe woman you see in the picture above isn’t an actual human — she’s a life-sized hologram. PDM, an Australian out-of-home digital media company, created the hologram to present "customers an entertaining way to gather product knowledge and information about Audi’s offering."
A load of tech and a 10 mm piece of perspex are what was needed to make the talking customer service rep. Of course, since we are still in the first inning of this technology, she’s a bit stiff and not a little uncanny to watch. But as a sign of things to come, whatever her name is, she is our introduction to another corner of the car buying future.
See more at Prime Digital Media (via Autoblog)
Related posts:
Leave a Reply
